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HomeTrend Brief: Men and Meal Preparation sheds light on how influential the male head of household is when it comes to meal preparation and the purchase of housewares products. The report provides information on what percent of male heads of household do any meal preparation, why men cook, who makes the decision on what they are going to prepare, whether they make the decision on what food prep equipment and tools to buy, and whether they actually buy any of the food prep equipment and tools that they use when they are doing the meal preparation.
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